AFP Webinar Center

We bring the experts to you!

Train your whole office with no travel expense or time away from the office. All you need is either a computer with Internet access to join in on the Webconference or a speakerphone to participate as an Audioconference via a toll-free number. You can watch the presentation, submit questions and participate in audience polls. Participate alone or with colleagues. The login information is sent out several days prior to the event. Testing of your computer connection prior to the event is suggested and instructions will be provided with the login information. Free technical support is available.

All of the AFP 2015 Webinars listed are eligible for continuing education points on your CFRE application for initial certification and/or recertification.

BUNDLE & $AVE with the Special AFP Member Bundle
$99 per session when registering for 10 or more programs at one time!

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Multisite discount!
Hold your Webinars at more than one location and receive a 25 percent discount for each additional site per Webinar. Offer is good for AFP chapters only and all sites must be within the sponsoring chapter's jurisdiction. Example: 1st site - regular price ($99 or $159); additional sites - 25 percent discount off regular price!

Please call us at 866-702-3278 in order to place your order and take advantage of this offer.

AFP 2015 Webinars

Look ahead to a great year with AFP Webinars spanning a wide range of topics. Here is your opportunity to interact directly with a great lineup of fundraising experts.

AFP Refund Policy for Educational Programs

Member Price $159, Non-Member $295 per session. Discounts available for purchases of 10 events or more. See information above.
Upcoming Webinars
Collapse Social Media and Ethics in Fundraising
You finally got your organization to start using social media on a regular basis. However, this openness of sharing online may have given you too much information and now puts you and your nonprofit in an ethical conundrum. What do you do? Through this interactive session, learn how simple tools like the AFP Code of Ethics and simple social media guidelines can help you steer clear of ethical situations on social media before they happen.

Learning Objectives
At the conclusion of this session, participants will:
  • Audience will learn how to apply the AFP Code of Ethics to ethical scenarios.
  • Audience will learn how social media policies can guide them through sticky ethical situations.
  • Audience will learn about the AFP Social Media Guidelines created for members to use at their own agencies.
  • Audience will learn about online resources for ethical conundrums involving social media.

About the Presenters:
Dave Tinker, CFRE, is the Vice President of Advancement at ACHIEVA. He is an adjunct professor of Informatics at Muskingum University's Master of Information Strategy, Systems and Technology program. An AFP Master Trainer, he has spoken internationally on technology and fundraising. He is a past president of AFP WPA and received the AFP Western PA Chapter’s Outstanding Fundraising Executive Award in 2013.

Lisa M. Chmiola, CFRE is the Director of Major Gifts and Planned Giving at St. Agnes Academy in Houston, Texas. She has presented several times locally, nationally and internationally on social media and was responsible for the AFP Houston chapter's social media site development. She is a certified AFP Master Trainer and an official member of the AFPeeps, a flock of volunteers dedicated to spreading the word about AFP and the International Conference on a variety of social media outlets.
Formats Available: CD-ROM (Win), Webinar, Webinar + CD, Download, Webinar + Download
Original Program Date: October 14, 2015
On-Demand Release Date: October 15, 2015
PurchasePurchase Social Media and Ethics in Fundraising
Collapse How to Raise Major Gifts - The Right Way
This webinar will highlight the findings of a brand new research project on how small and mid-sized nonprofits can successfully raise major gifts. We will break down the findings into concrete steps and identify best practices nonprofit organizations can use to raise major gifts in more effective and efficient ways. 
We will make recommendations for organizations looking to be more sustainable and raise significantly more major gifs. We expect to be able to provide genuine insight into the world or major gift fundraising and validate or debunk myths surrounding major gifts.
Learning Objectives
At the conclusion of this session, participants will:
  • Research based best practices for raising major gifts
  • Research based debunking of myths around raising major gifts
  • Practical tools and techniques for raising major gifts and creating a more sustainable nonprofit organization

About the Presenters: Amy Eisenstein, ACFRE and Adrian Sargeant

Amy Eisenstein, ACFRE is an author, speaker, trainer and consultant, as well as the owner of Tri Point Fundraising, a full-service consulting firm for nonprofit organizations. Before creating Tri Point Fundraising in 2008, she served for more than ten years in the nonprofit sector as director of development in large and small nonprofit organizations, where she raised millions of dollars through capital and annual campaigns, direct mail, major and planned gift solicitations, fundraising events, and writing grants.  Her published books include: Major Gift Fundraising for Small Shops, Raising More with Less, and 50 A$ks in 50 Weeks. She is a frequent speaker at national and local conferences as well as at staff and board retreats on a variety of topics, and loves the opportunity to energize your board and staff members around fundraising. She became an AFP certified Master Trainer in 2009.
Amy currently serves as the president of the board of the Association of Fundraising Professionals - New Jersey Chapter.  She received her Master’s Degree in Public Administration and Nonprofit Management from the Wagner Graduate School at New York University and her Bachelor's Degree from Douglass College at Rutgers University. She became a Certified Fundraising Executive (CFRE) in 2004 and received her advanced certification, ACFRE, in 2013. She graduated from Leadership New Jersey in 2011. Please be in touch through her website at:

Professor Adrian Sargeant is widely considered the world's foremost fundraising academic, holding a Chair in Fundraising at Plymouth University. He was formerly the first Hartsook Chair in Fundraising at the Lilly Family School of Philanthropy at Indiana University. He also holds visiting appointments at Avila University and the Australian Centre for Philanthropy and Nonprofit Studies, Queensland University of Technology. He has received many awards for his services to the profession, notably being named to the prestigious Nonprofit Times Power and Influence List in the United States in 2010. In the UK he received a Civil Society Award for his Outstanding Contribution to Fundraising.

Professor Sargeant is one of the world's leading authorities on how to achieve growth in philanthropy. In 2011 he ran Growing Philanthropy summits in Washington DC and London drawing together leaders from the nonprofit communities in both countries to discuss the role that the sector itself might play in growing philanthropy. He also helped facilitate a philanthropy summit for the Rockefeller Foundation and the Resource Alliance in Bellagio, Italy, the primary goal of which was to improve the flow of philanthropy in the development system.

He is a prolific author and educator. He has published over ten books and around 150 peer reviewed academic publications in the domain of individual giving, fundraising and nonprofit marketing. Most recently he has designed new qualification frameworks for fundraising professional bodies across the world. In the UK, for example, he designed the new Certificate/Diploma in Fundraising courses that are now offered by the Institute of Fundraising. He is doing similar work in the United States working with the Association of Fundraising Professions and has recently been commissioned to design a new higher level qualification that will be shared internationally. The new Advanced Diploma in Fundraising will launch in 2015.

Most recently Adrian has established the Centre for Sustainable Philanthropy at Plymouth University in the UK and the Fundraising Think Tank - Rogare. Their activities can be followed at @RogareFTT
Formats Available: CD-ROM (Win), Webinar, Webinar + CD, Download, Webinar + Download
Original Program Date: October 28, 2015
On-Demand Release Date: October 29, 2015
PurchasePurchase How to Raise Major Gifts - The Right Way
Collapse How to Elevate Your Small Shop Fundraising Plan
You're in a small shop with big goals but you can't do it all. Sounds familiar? Feeling like your fundraising program is in a rut? This webinar will present 10 ideas to help you supercharge your fundraising program and help you reach your fundraising goals without losing your head.
Learning Objectives
At the conclusion of this session, participants will:
  • Have learned 10 ideas to re-invigorate their fundraising plan
  • Learned tips on how to engage board members
  • Learned tips to identify strategies that have greater results.

About the Presenter: Ligia Peña

Ligia Peña, CFRE is Director of Development at the MOSD Foundation (Montreal Oral School for the Deaf) since 2013. For the past 13 years, she has been working with a wide range of organizations ranging from mental health, environmental education, at-risk youths to international NGOs. Working on all aspects of fundraising, communications and management, her true passion has always been to empower small non-profits to be strong, resilient and sustainable so they may realize their important mission. In recent years, Ligia has been presenting on the topic of planned giving for small shops, ethics in fundraising and social media. She is the author of the 'Small Shop Fundraising' chapter in the 2nd volume of Excellence in Fundraising in Canada as well as several articles in various electronic and print publications.
Ligia is very active in the Canadian non-profit sector. She is co-chair of the Board of Directors of Girls Action Foundation, she serves on several committees at AFP International and has served five years on the Quebec Chapter of the AFP. She is a member in good standing of the AFP and the CAGP.
Formats Available: CD-ROM (Win), Webinar, Webinar + CD, Download, Webinar + Download
Original Program Date: November 18, 2015
On-Demand Release Date: November 19, 2015
PurchasePurchase How to Elevate Your Small Shop Fundraising Plan
Collapse The Whats, Hows, and Whys of Major Gift Solicitation

As fundraising professionals, we are expected to know how to talk with a potential donor, how to ask them for a major gift, and how to get them to “yes”. This may not be a skill we were born with. The good news is that it can be learned…and what we are doing already can be made better.

This session will explore interacting with your prospective donor, stating your case, asking for a gift, encouraging your prospective donor to talk, the importance of listening, what to listen for, and how to respond. We will also look at donor motivations, objections, and overcoming those objections.

Here’s to enhancing what you know and exploring what you don’t!

About the Presenter:

As Founder and President of Pranger Philanthropic, Jill A. Pranger, ACFRE, brings more than 30 years of professional fundraising and not-for-profit management experience to partner with organizations to enhance their fundraising programs and engage volunteers throughout the process. She is well-known for her creative problem-solving as a consultant and for her highly interactive and information-filled presentations as a trainer.

As a volunteer, Jill is immediate past chair of and serves on the ACFRE Professional Certification Board and is a Board member for the AFP Foundation for Philanthropy. She is a former Board member for AFP International, Great Smoky Mountain Chapter of AFP, Big Brothers Big Sisters of Rochester, and Lilac City Toastmasters, as well as serving as President of the Junior League of Rochester, Board Chair for Rochester Hearing and Speech Center, President of AFP Genesee Valley Chapter, and continuing her 36-year volunteer career with the American Red Cross as a CPR/First Aid Instructor Trainer and Water Safety Instructor.

Prior to establishing Pranger Philanthropic in 2002, Jill worked as a fundraising professional with the William E. Simon Graduate School of Business Administration, Highland Hospital Foundation, Planned Parenthood of the Rochester/Syracuse Region, Seneca Park Zoo Society, and National Technical Institute for the Deaf.

A double degree graduate of SMU (Dallas, Texas), Jill is a Certified Yoga Instructor and avid golfer, teaches Water Aerobics, and produces a line of hand-crafted stuffed dinosaurs called Prangasaurs. 

Speaker: Jill Pranger, ACFRE

Formats Available: CD-ROM (Win), Webinar, Webinar + CD, Download, Webinar + Download
Original Program Date: December 10, 2015
On-Demand Release Date: December 11, 2015
PurchasePurchase The Whats, Hows, and Whys of Major Gift Solicitation

AFP Webinar
On-Demand Collection

Since its inception, AFP's Audioconference Series has provided a rare opportunity to learn from and interact with the experts in fundraising. We are pleased to offer the AFP On-Demand Webinar Collection, an archive of select sessions that make up a valuable contribution to the body of knowledge in fundraising. In order to preserve important presentations, AFP has created this program collection that will make these sessions available wherever you are – online and on demand.

The recorded sessions, complete with handouts, include such topics as annual fund campaigns, major gift fundraising, stewardship, board development, donor demographics and communication – just to name a few.
  • You can access the download from your computer or order the CD package
  • Earn continuing education points toward CFRE certification/recertification
  • Sessions on the topics you want, when you want them!

AFP Webinar On-Demand Collection

Purchase a recording of a past webinars from our extensive library of archives.

AFP Refund Policy for Education Programs

A refund charge of twenty percent of the registration fee will be assessed for any AFP education session that is canceled as we are incurring registration and cancellation charges for each.

A registration fee for a Webinar session may be transferred to another session or archive product one time with no penalty within the same calendar year. Archive products include download and handouts for any past program (or future program that will occur in the same calendar year.)

There is no refund for the bundled priced programs. You may transfer a program one time to another program, download or CD. Any program, download or CD purchased individually is priced at the $159/ member rate and $295/nonmember rate.