Opening the Door to Major Gifts: Mastering the Discovery Call
While there are many great resources on the solicitation or "ask," the knowledge base of the "discovery" call --- the very beginnings of the major gift relationship – are quite limited. John Greenhoe, author of the best-selling book "Opening the Door to Major Gifts" (Charity Channel Press, 2013), will delve into this all important topic in this AFP webinar. Using John's proven methods, participants will learn basic but effective methods for qualifying prospects for the purpose of major gift cultivation, solicitation and stewardship.
At the conclusion of this session, participants will:
I believe that all experience levels will benefit from the presentation, but it is most ideally suited toward entry and mid-level fundraising professionals (3-6 years) who are likely getting serious about pursuing major gifts for their organizations for the first time. I also believe that senior level (7-9 years) and advanced level (10+ years) fundraisers will also benefit quite a bit because they will pick up tidbits that will be useful in training staff members in major gifts work.
About the Presenter:
John Greenhoe, CFRE, is an internationally recognized speaker who is noted for providing intriguing and stimulating presentations centering on the topic of philanthropy. The author of the Amazon.com best selling book "Opening the Door to Major Gifts" (Charity Channel Press), Greenhoe has more than 25 years of experience in non-profit leadership roles and has successfully trained thousands in the art of the qualification or "discovery" call.
August 13, 2014 1:00 PM Eastern
1 hour, 30 minutes
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Full Price: $99.00